Retail & E-commerce Influencer Marketing Agency in Australia

Fully managed creator campaigns that sell product, refresh ad creative, and ship on schedule.

Retail and e-commerce move on a constant feed of fresh product content, and shoppers act on what creators show them. Australia Experiences runs fully managed creator campaigns for retail and e-commerce brands across Australia.

We source and vet creators, run product seeding end to end, and hand over licensed content the marketing team can run across paid social and product pages, all without running creators in-house.

500+
Vetted Creators
5:1
Average ROI
Creator opening a product subscription box on her couch

Trusted by Australian brands

  • Destination NSW logo
  • BIG Live logo
  • Growth Faculty logo
  • Tada Kids Cafe logo
  • GoBoat logo
  • Visit Penrith logo
  • Stardust Hotel logo
  • Harrow & Harvest logo

Shopping Starts on Social

Creator content is the discovery and conversion surface for the highest-value shoppers, who trust a creator's word over a polished ad.

of Australian Gen Z and Millennials browse or shop through social media
74%of Australian Gen Z and Millennials browse or shop through social media
of Australians have bought a product after seeing a creator use it
46%of Australians have bought a product after seeing a creator use it
of Australians trust a creator's post more than a celebrity endorsement
59%of Australians trust a creator's post more than a celebrity endorsement

What Creator Campaigns Deliver for Retail

A steady run of creator content works across the moments that matter to a retail brand.

Power Up Launches

Several creators posting in a tight window builds demand for a new collection, a Black Friday push, or an EOFY sale.

Keep Ad Creative Fresh

Try-on hauls, unboxings, and demos give media buyers a fresh, varied feed of licensed assets to test and scale before the current set burns out.

Drive Store and Pop-up Traffic

For brick-and-mortar, local creators draw nearby shoppers to a new store or a pop-up right as it opens.

Stay in the Feed

A steady flow of creator content keeps the brand visible between drops and puts product in front of new audiences.

Fully Managed, Built for Retail

Running a product-seeding campaign is its own job: matching the right creators, capturing sizes and variants, consolidating shipping for dozens of people, tracking dispatch, and lining posts up with the promotional calendar. Australia Experiences runs all of it, so the team stays on strategy.

Every campaign is built to be measured and to last. Creators deliver licensed try-on hauls, unboxings, and demos the brand can run as paid social and on product pages, so one drop becomes a quarter of ad creative.

The network spans over 500 vetted creators across Australia, from fashion and apparel voices to tech reviewers. Australia Experiences matches the right people straight from the network, or sources specifically for the drop, so every creator fits the product and the audience.

Our Process

From brief to measured results, the campaign is managed end to end.

  1. Sourcing & Vetting

    Vetted creators, matched to each campaign and target audience.

  2. Campaign Management

    Hands-off coordination of every creator and deliverable.

  3. Delivery & Licensing

    Engaging, authentic content, cleared for marketing use.

  4. Results

    Transparent reporting on campaign performance.

Frequently Asked Questions

Who handles the physical shipping of the products?

We collect and format the shipping details and product variants, such as sizes and colours, for every approved creator. Your brand or fulfilment centre packs and dispatches using that data, and we track the deliveries against the campaign timeline so posts line up with the schedule.

Can we specify which product features the creators should highlight?

Yes. We set the content guidelines during briefing, naming the product features, talking points, and visual direction you want, then communicate them clearly to creators before they film. We check the agreed features are covered, focusing on aesthetic fit rather than judging the creator's style.

Can we use the creator videos for Meta and TikTok ads?

Yes. Securing content for paid media is a core reason brands run these campaigns. We handle the licensing so you get the agreed rights to reuse the content across paid social and e-commerce product pages. Read more about our content licensing services.

What happens if a creator gets the product but misses the deadline?

Vetting and clear agreements reduce the risk up front. If a creator misses the agreed deliverables, we follow up against the agreement and coordinate the next steps to secure them.

How is this different from standard UGC?

We do both. Influencer marketing has creators post to their own audience to drive reach; UGC has them deliver files straight to the brand without posting. We run whichever fits the goal. Explore our UGC agency capabilities.

Keep the Ad Library Full

Reach the shoppers already buying from the feed, through the creators they trust. Tell us the product and the goal, and we will line up the right creators to deliver it.